Publications, Keynotes & Other Presentations

  • How to Keep Your Customers Satisfied

    Bad customer service can ruin a business if done consistently. No matter how great your prices or how beautiful your product is, if you don’t provide quality customer service on a consistent basis, people aren’t going to want to return to purchase from you again. Here are some tips that will help cultivate loyal customers.
  • Ensuring Success As a Small Retailer

    Any new business will need a sizable upfront investment, most notably if it has a brick-and-mortar storefront. Depending on the nature of the store you are opening, it is possible that there will be an extensive list of items that will need to be in place prior to you flipping that front door sign to “Open.” Many items are typical of every establishment, but there is much more that is involved.

  • Ensure Success Connecting with Your Target Audience

    If your business is struggling to reach a target audience or demographic, there are several factors that you should consider adjusting before moving forward. Here are a few suggestions to help you hone in on your target audience or demographic and bring greater success to your business.
  • Believing in Yourself Throughout the Entrepreneurial Journey

    When it comes to being an entrepreneur, there will certainly be ups and downs, especially when you’re first starting out and trying to navigate your way through it all. Over time you will learn what is right for you and your business, as well as how to have a healthy work-life balance. This presentation provides insight into how to be ready for life’s curve balls, as well as rejection.
  • Spreading Your Sunshine by Uplifting Others

    Sadly, too many people are not given the tools needed in order to pursue their passions from an early age, whether it be initial lack of resources, lack of financial or emotional support, and oftentimes they end up choosing what is safe. Years later, many people find themselves quitting careers and pursuing entrepreneur life in order to find fulfillment.
  • The Floridaville Express: Interview with Featured Guest Melanie S. Griffin, Esq.

    Spread Your Sunshine Founder Melanie S. Griffin, Esq. was recently interviewed for Episode 6 of The Floridaville Express. This Live Show discussed topics such as achieving balance, believing in fabulously talented YOU!, recognizing that “failures” are often successes in disguise, mentorship, inspiration, and more.
  • Time Management Strategies & Life Hacks

    Explore time management strategies and life hacks, including understanding how poor time management hinders success and tips for best managing your time, such as by goal setting, calendar blocking, abandoning perfectionism, and taking other actions to protect your time. 
  • Side Hustle Inspiration

    The world we live in is rapidly changing and so is the way that people make money. In the past, most people worked for one company for decades before retiring, but with the invention and development of the internet, there are now a plethora of options to earn extra, or even a primary, income.
  • Need Inspiration? Top Businesses You Can Run From Home

    During this pandemic, we learned just how much work is able to be done virtually and the benefits that can accompany this lifestyle. Many people realized that instead of incorporating their lives around their work, they wished to transition into incorporating their work around their lives. There are a plethora of opportunities available to make this wish a reality, and they continue to grow.
  • Starting A Small Property Business Is Easier Than You Think

    Have you been considering starting your own small property business? There are certain steps you can take to ensure that everything runs as smooth as possible for you, your budget and your goals.
  • Practical Ways to Grow Your Freelance Business

    Freelancing offers you job flexibility and workload control while broadening your knowledge on various topics and industries. However, despite the numerous perks of freelancing, studies have shown that some freelancers return to regular employment due to insufficient income, few clients, and rejection, but you can thrive once you know how to grow your business. That said, here are some tips to consider. 
  • Critical Factors to Consider Before Starting A Business

    Entrepreneurship can be one of the most rewarding paths one can take in life. The fulfillment that you get from meeting an unmet need in society is nothing short of incredible, but starting and running a functional business is not for the faint of heart. If you feel overwhelmed by the amount of work required when starting your business, you are hardly alone in your struggle. Here are a few factors to consider before you take that leap into entrepreneurship.